Mass Media, Interpersonal Communication or Personal Experience?

the impact of mass media, icts and interpersonal relationship ... university

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Comparative Study of Interpersonal and Mass Media Usage among Rural Farmers in Kogi State

  This study compared the use of interpersonal and mass media channels of communication among rural farmers in Kogi State, Nigeria. The specific objectives were to describe the socio economic characteristics of the farmers, determine the influence of socioeconomic characteristics on the usage of interpersonal and media channels, ascertain farmers’ level of awareness of interpersonal and media c...

Interpersonal communication outcomes of a media literacy alcohol prevention curriculum.

Media literacy intervention efficacy literature has focused on media-relevant (e.g., knowledge and realism) and behavior-relevant outcomes (e.g., attitudes and behaviors), without much attention paid to interpersonal communication outcomes. This project examined interpersonal communication after participation in two versions (analysis plus analysis and analysis plus planning) of the Youth Messa...

Communication Media and Interpersonal History: Their Effects on Negotiation

Employing media richness theory and social information processing theory, a model is developed and tested to understand the impact of communication media and bargainers’ interpersonal history on negotiation processes and outcomes. In a laboratory experiment, common multi-media combinations and the interpersonal histories of subjects were manipulated to examine their effects on task performance ...

Personal, Interpersonal, and Political Temperaments